State & Country Exclusion Lists for Google Ads Campaigns
Google Ads (formerly known as AdWords) provides marketers with an easy and affordable way to reach potential customers in the United States, but its capabilities extend beyond national borders. With just a few simple steps, you can broaden your reach to other countries worldwide. But what if you want to exclude specific countries or regions from your ad campaigns? In this comprehensive guide, we’ll explore how to exclude countries and states effectively, ensuring that your ads are seen by the right audience and minimizing unnecessary costs. Whether you’re a seasoned advertiser or just getting started, understanding these exclusion strategies can significantly impact the success of your Google Ads campaigns. Let’s dive in!
Remember, excluding certain regions is crucial to avoid wasting clicks and optimize your ad spend. By strategically excluding countries and using negative keywords, you can fine-tune your targeting and enhance your campaign performance.
List of all USA States
List of 120 Countries
- excludes USA
Google now limits the number of countries you can exclude to 120. This list are top 120 countries listed by population.
List of Michigan Counties
Use if you are targeting the state of Michigan and want to easily add bid adjustments per county.
List of Texas Counties
Use if you are targeting the state of Texas and want to easily add bid adjustments per county.
List of Ohio Counties
Use if you are targeting the state of Ohio and want to easily add bid adjustments per county.
List of Florida Counties
Use if you are targeting the state of Florida and want to easily add bid adjustments per county.
List of New York Counties
Use if you are targeting the state of New York and want to easily add bid adjustments per county.
List of Pennsylvania Counties
Use if you are targeting the state of Pennsylvania and want to easily add bid adjustments per county.
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